Orphan pages are a common problem that affects a website’s SEO. These pages are those that do not have internal links pointing to them, making them difficult to index by search…
Google Core Update is a term that has been on the lips of every website owner since Google released its first major algorithm update in 2018. Since then, Google has…
SEO web architecture is a fundamental aspect for the success of any website. The structure of a website should be logical and easy to navigate for both visitors and search engines. Good…
CTR is one of the most important metrics for digital marketing professionals. It is the abbreviation of “Click-Through Rate” or click rate in Spanish. This metric refers to the number of times…
Link obfuscation is a technique increasingly used by SEO experts to improve the position of a web page in search results. This technique involves hiding the real link behind code that…
SEO analysis is an essential tool for any website that wants to improve its visibility in search engines. SEO analysis is the process of reviewing and evaluating a website with the aim of…
An SEO algorithmic penalty is a sanction that a web page receives from the search engine algorithms, especially Google. This type of penalty occurs when the website does not comply with the guidelines…
Robots.txt is a file located in the root directory of a website and is used by search engines to determine which pages or sections of the site should be crawled…
SEO is a technique used to improve the visibility of a website in search engines. The title is an important part of SEO, since it is the first thing the user and search…