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Google Ads Editor

What is Google Ads Editor and how does it work?

Google Ads Editor is a tool designed to simplify the management and optimization of advertising campaigns on Google Ads. Unlike the standard interface, this downloadable software allows you to work…
crear un blog

The importance of creating a blog for your digital strategy

Creating a blog is one of the most effective actions to enhance online visibility, attract quality traffic, and build a loyal audience. In an increasingly competitive digital environment, having a…
algoritmos de google

The most important google algorithms

The Google algorithms are advanced and sophisticated systems that dictate how search results are organized. These algorithms operate based on a large number of factors, such as relevance, content quality,…
comprobar la indexación en Google

How to check indexing in google

Indexing is a critical step for any webpage to be visible in Google’s search results. If a site is not indexed, its pages will not appear in the search listings,…
enlaces permanentes

What are permalinks and their impact on SEO

Permalinks are a crucial part of any website’s architecture. Although often underestimated, they play a fundamental role in SEO, site navigation, and user experience. A well-structured permalink not only enhances…
enlaces salientes

What is an outbound link and how does it impact SEO?

An outbound link is a hyperlink that redirects from a website to an external page. This type of connection is fundamental in the internet ecosystem as it allows linking information,…
Prueba de datos estructurados

Structured data testing: Why is it crucial for SEO?

In the context of SEO, structured data refers to a standard format that helps search engines better understand the information on a web page. These data, typically represented in JSON-LD,…
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