CTR is one of the most important metrics for digital marketing professionals. It is the abbreviation of “Click-Through Rate” or click rate in Spanish. This metric refers to the number of times [...]
The H1 tag is a common term in the SEO world. It refers to the HTML tag used to mark the main title of a web page. Although most websites use CSS [...]
SEO analysis is an essential tool for any website that wants to improve its visibility in search engines. SEO analysis is the process of reviewing and evaluating a website with the aim of [...]
An SEO algorithmic penalty is a sanction that a web page receives from the search engine algorithms, especially Google. This type of penalty occurs when the website does not comply with the guidelines [...]
Robots.txt is a file located in the root directory of a website and is used by search engines to determine which pages or sections of the site should be crawled [...]
SEO is a technique used to improve the visibility of a website in search engines. The title is an important part of SEO, since it is the first thing the user and search [...]
Accelerated Mobile Pages (AMP) is a project promoted by Google and other partners to improve loading speed on mobile devices. AMP is an open source technology that allows developers to build [...]
The metadescription is an HTML tag used to summarize the content of a web page. It is a small snippet of text that appears below the title in Google search results. Its [...]
White Hat SEO is a set of ethical techniques and strategies used to improve the positioning of a website in search engines. Unlike Black Hat SEO, which uses deceptive and unethical methods to [...]
The sitemap is a file that contains a list of all the pages and sections of a website. This file helps search engines easily crawl the contents of a web page, [...]
