SEO blog - RoiLab

Local SEO: How to do it in 5 simple steps

Estefania Gil 26 de August de 2024 No Comments

Local SEO is a fundamental strategy for any business with a physical presence that seeks to attract customers in its geographic area. Unlike traditional SEO, which focuses on improving visibility…

What is keyword density and why is it crucial for SEO?

Estefania Gil 24 de June de 2024 No Comments

What is keyword density? Keyword density refers to how frequently keywords appear in relation to the rest of the text on a web page. It is a fundamental concept in…

What is link baiting and why is it crucial for your SEO strategy?

Estefania Gil 21 de June de 2024 No Comments

Link baiting is an SEO strategy that focuses on creating content so interesting, valuable, or controversial that users naturally want to link to it from their own websites. Unlike other…

Web spiders and their impact on user experience

Estefania Gil 19 de June de 2024 No Comments

What are web spiders and how do they work? Web spiders, also known as web crawlers or web crawler bots, are computer programs that automatically scan and analyze the content…

What is Wayback Machine or archive.org and how is it used?

Marta Rua Chinchilla 7 de May de 2024 No Comments

Web preservation is a crucial concept in the digital age. In essence, it involves the act of collecting parts of the web and preserving them for future generations. This is…

SEO and Accessibility: 8 Steps to Optimize Your Website

Victor Centeno 7 de May de 2024 No Comments

SEO (Search Engine Optimization) and web accessibility are two disciplines that, although they may seem different, have a common goal: to improve the user experience on the web. Understanding how…

Meta Llama 3: New Meta Language Model Update

Marta Rua Chinchilla 26 de April de 2024 No Comments

Welcome to the era of Artificial Intelligence (AI), where Meta Llama 3 is becoming a prominent player. This advanced language model developed by Meta AI is redefining the boundaries of…

Difference between a 404 vs 410 error code

Marta Rua Chinchilla 15 de April de 2024 No Comments

When we talk about SEO, the error codes 404 and 410 are terms that cannot go unnoticed. Both represent situations where a web page is not available, but it is…

Google updates the Structured Data Carousel (beta)

Marta Rua Chinchilla 12 de April de 2024 No Comments

The Google Structured Data Carousel (beta) is a tool that is especially useful for various sectors, including e-commerce, the travel industry, and local businesses or businesses with a physical location.…

What is WPO: Improve the performance of your website

Jorge Pérez 2 de April de 2024 No Comments

WPO is an abbreviation that stands for “Web Performance Optimization.” This term refers to a series of techniques and strategies used to improve the speed and efficiency of a website.…

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