Strategic SEO Consulting for Businesses

In-depth study of your organic competition using tools like Semrush (keyword gap) and Sistrix (visibility index comparison). We identify what they rank for, how they do it, where their weaknesses are and what keyword opportunities they are not exploiting. We analyze their link profiles, link building patterns and content strategies to design a plan that outperforms them. We update the analysis every quarter to maintain competitive advantage.

We do not search for keywords: we search for business opportunities. We cross-reference data from Semrush, Ahrefs and Google Trends to identify seasonal and emerging trends. We analyze the search intent (informational, transactional, navigational) of each term and perform entity mapping to connect semantic concepts Google associates with your niche. We build topic clusters with pillar pages and supporting content that reinforce your domain topical authority.

Continuous review of your site technical health with focus on Core Web Vitals (LCP, FID, CLS), indexation control through robots directives, canonicals and sitemaps, and server log analysis to understand how Googlebot actually crawls your site. We oversee information architecture, internal linking, structured data and crawl budget. Each finding translates into clear directives for your development team, prioritized by real impact on rankings.

Content architecture based on pillar pages and topic clusters that build topical authority. Quarterly editorial calendar with detailed briefings including target keywords, search intent and heading structure. Every piece reinforces E-E-A-T (Experience, Expertise, Authoritativeness, Trust) signals with real data, expert authorship and verifiable citations. We control keyword cannibalization between pages so no content competes against another on your own domain.

Link building plan adapted to your industry and current authority level. We control anchor text distribution (brand, exact match, generic) and the dofollow/nofollow ratio to maintain a natural link profile. We monitor toxic links and detect risks before they impact. We identify high-quality opportunities through link gap analysis against your competition. Every link provides real contextual relevance, not artificial volume.

Real-time KPI dashboard with organic visibility, rankings by cluster, traffic, conversions and ROI attributed to the SEO channel. Task management visible in Asana so you know at all times what has been done and what is pending. Biweekly sprint reviews where we analyze results, extract learnings and plan next actions. Monthly reports with deep analysis, actionable conclusions and next sprint roadmap. Zero vanity metrics: only data that helps make business decisions.